MRB-55154 - USA (Alabama) - Airport Terminal Advertising Consultant Services - Deadline July 17,2026

(1) Vendor needs to provide airport terminal advertising consultant services for the development, optimization, and management of advertising opportunities within airport terminal facilities.• Review existing advertising content approval policies and practices,• Review advertising policies at comparable airports with stakeholders,• Review guidelines for managing advertising approvals, installation, maintenance, and compliance monitoring with stakeholders,• Draft advertising policy for Authority approval that establishes standards for acceptable advertising content and is compliant with industry best practices, FAA regulations and First Amendment requirements,• Inventory existing advertising assets and locations,• Review existing contracts, assets, revenue streams, sales, occupancy rates and performance metrics,• Assess regional advertising market,• Identify advertising trends, emerging formats and other industry considerations,• Identify realistic revenue benchmarks and best practices,• Create a long–term advertising and sponsorship strategy including:• Lease terms including length of term, minimum capital investment, minimum annual guarantee, and privilege fee, etc.• Provide transition planning and vendor selection support,• Assist in developing solicitation, evaluation criteria, exhibits and related documents,• Assist with preparation for pre–proposal meetings and assist the Authority Board with the selection of the winning proposal.(2) All question must be submitted no later than June 29, 2026.