MRB-55581 - South Africa - Brand Positioning, Narrative and Visual Identity Service - Deadline July 26,2026

– Vendor needs to provide brand positioning, narrative and visual identity service. – Provide strategic branding partner to help clarify our organizational positioning, strengthen our narrative and evolve our visual identity to better reflect our mission, impact and future direction.– Clear and differentiated organizational value proposition – Develop a compelling, simplified narrative.– Strengthen positioning within global health.– Recommend and develop a refreshed visual brand identity. – Provide practical, right–sized guidance for implementation.– Visual identity refresh (evolution or selective redesign).– Brand guidelines (voice, tone, visual system).– Templates (e.g., presentations, proposals, reports).– Audit of current messaging, value proposition, materials, and brand use.– Democratic republic of Congo, Kenya, Malawi, Mozambique and the United States.