MRB-57959 - USA (Tampa, Florida) - Target Zero Outreach and Public Awareness Development and Implementation Service - Deadline November 2,2026

(1) Vendor needs to provide target zero outreach and public awareness development and implementation service to the government authority located in Tampa, FL. – Development and implementation of target zero outreach and public awareness that are strategically focused on agency audiences and behaviors based on data and community needs, messaging to support education campaigns and gathering community feedback. • High risk audience engagement:– Use local crash data (signal four analytics) to identify and target high–risk groups, such as young drivers, older adults, pedestrians, bicyclists, and motorcyclists.– Engagement events could be scheduled at any time of the day, including but not limited to nights, weekends and holidays.– Events could be scheduled without much notice and locations will vary.• Alignment with statewide emphasis areas:– Ensure messaging resonates with target audience through strategic marketing approaches (must be multi–lingual, as needed).– Create and or produce safety outreach and awareness products which may include videos, displays, exhibits, tool kits, modules, digital advertising and outreach plans that focus on high emphasis areas.• Collaborative partnerships:– Prepare and attend workshops and webinars as well as training material for staff, partners, or community groups.– Provide technical staff members to assist the Vendor at events and meetings as necessary. – Make all arrangements for the location of workshops, meetings, events, and training courses.• Innovative opportunities and measurable campaigns:– Investigating and/or implementing new engagement opportunities within the identified target zero emphasis areas that are not currently being reached.– Provide quarterly quantitative reports including short summaries of agency–funded activities, lessons learned, and measurable impacts, without the use of Artificial Intelligence.(2) All the questions must be submitted no later than October 26, 2026. (3) The contract period will be for two years.