MRB-56746 - USA (Pennsylvania) - Media Campaign and Communications Services - Deadline September 8,2026

(1) Vendor needs to provide media campaign and communications services. – Develop, adapt, implement, and evaluate mass media campaigns and/or assigned communications projects for the agency’s substance use prevention and harm reduction programs. • Campaign planning and design – Develop new message concepts that address our campaign targets and guidance provided by the agency, create final ads/messages for television, radio, public transit, social media, and/or other channels as identified that reflect appropriate message testing and direction provided by the agency, Identify existing, effective media campaigns from other communities that address our campaign targets and can be adapted for use in agency, provide related project and administrative management services to support the above work.• Media placement/guerilla marketing – develop media purchasing plans and buy media in order to reach target audiences effectively and efficiently through placement of ads/messages in appropriate media.• Evaluation/message testing – Conduct exposure monitoring and/or surveys, focus groups as part of design and/or evaluation, process and/or outcomes measurement and evaluation, conduct market research, or other related testing and evaluation as directed by the agency, provide related project and administrative management services to support the above work.• Graphic design – Envision and implement graphic design of reports, plans, and other materials in print or web formats as directed by agency.• Printing – Printing of posters, plans, surveys, reports, distributable materials, and any other materials as directed by agency.• Photography/videography – Conduct photo and/or video shoots at the direction of the agency, provide creative rights to pre–existing content, and/or provide stock photography that meets campaign needs, conduct photo/video editing, provide related project and administrative management services to support the above work.• Website management – Purchase on the agency’s behalf website URL addresses, arrange website hosting, and coordinate with agency information technology programs to integrate using agency websites, provide related project and administrative management services to support the above work. • Language and cultural translation – Organize language and/or cultural translation appropriate for related campaigns and projects as directed by agency, provide related project and administrative management services to support the above work.(2) All the questions must be submitted no later than August 31, 2026.