MRB-55673 - Rwanda - Sales Agency Services - Deadline July 22,2026

Vendor needs to provide sales agency services.– Sales Strategy and Planning• Develop a comprehensive three–year sales strategy and growth plan for .RW domain registrations.• Define market segments, sales channels, conversion targets, and annual sales plans.• Develop a sales pipeline and lead–conversion framework aligned with marketing and PR campaigns.• Produce annual sales implementation plans, territory/segment plans, and sales calendars– Direct Sales and Business Development• Conduct direct outreach (telesales, field sales, digital sales) to convert prospects into registered domain holders.• Develop and execute targeted sales campaigns for SMEs, entrepreneurs, corporates, and individuals.• Build and manage a sales pipeline using CRM tools, tracking leads from initial contact through to completed registration.• Coordinate with communications partner to ensure smooth handover of marketing–generated leads into the sales funnel.– Registrar Sales Enablement and Channel Development• Develop and execute registrar sales–enablement programmes, including training, sales toolkits, and incentive structures.• Support the recruitment and onboarding of new registrars to expand the distribution network.• Design and support registrar–led sales campaigns and co–selling initiatives.• Monitor registrar sales performance and provide coaching and support to underperforming registrars– Telesales and Call Centre Operations• Establish and manage telesales/call centre operations to handle inbound enquiries and outbound prospecting– Renewal and Retention Sales• Develop and execute renewal sales campaigns, including proactive outreach to registrants nearing expiry