MRB-58322 - Ireland - Creative Campaign Services - Deadline November 20,2026

Vendor needs to provide creative campaign services.• The approach integrates digital marketing, social media engagement, and traditional advertising supported by market research, and any other innovative approaches to marketing that may be appropriate to this brief. • Develop distinct marketing strategies for each of the applicant categories.• Develop a targeted strategy for employers that may wish to support staff undertaking courses for upskilling, reskilling or lifelong learning.• Design and implement digital marketing campaigns.• Create engaging social media content, including graphics and video assets.• Use relevant social media platforms for engagement and promotion.• Develop print and online advertising assets where appropriate to the campaign.• Monitor, evaluate and report on campaign performance metrics.• Manage third–party contracts and payments funded from the separate third–party promotional budget.