MRB-56121 - USA (New York) - Global - Branding and Strategic Communications Consultant Services - Deadline July 31,2026

Vendor needs to provide branding and strategic communications consultant services.– Refresh branding strategy that resonates with donors, legal professionals, nonprofit civil society partners, and the public.– Brand strategy and identity.– Support the director with the oversight of the implementation of the brand strategy including alignment of visual assets, logos, typography, and color palettes, ensuring they reflect the organization’s institutional tone.– Refresh and refine a compelling, cohesive brand narrative that reflects the organization’s mission, values, and impact.– Support the Director with the standardization of messaging across all platforms, including the website, annual reports, social media, and fundraising campaigns.– Conduct a brand audit to assess current positioning, messaging consistency, and visual identity across all channels and materials.– Update existing brand guidelines with a fresh perspective to ensure consistent application across digital, print, and event contexts.– Internal support and capacity building.– Develop a brand toolkit to empower staff and board members to act as effective brand ambassadors.– Facilitate a branding workshop with staff to align internal culture with external brand promises.