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MRB-58575 - UK - Offline Media Service - Deadline November 18,2026

Description

(1) Vendor needs to provide offline media service to manage our offline media buying for press advertising and inserts. • Develop a recommended offline media plan for FY27, covering press and inserts, within the indicative budget of £147,000 (inserts £115,000, press £32,000) which includes media and print costs (for inserts)• Recommend titles, insert programmes and publications based on audience fit, cost per thousand, historical response and likely return on investment• Demonstrate understanding of Organization audience• Negotiate rates, positions and added value with publishers and insert distributors, and pass on any savings to Organization• Book and manage all activity, including deadlines, material requirements and insertion orders, working with the Organization team on creative delivery• Track delivery and make sure ads and inserts run as booked, flagging any problems quickly and securing make–goods where needed• Work with the team to better understand results after each campaign, including cost, response and cost per acquisition where data is available, with clear recommendations for what to repeat, change or stop• Share market insight, such as rate changes, new opportunities and publisher or distributor developments, that could help us plan better• Manage a smooth handover from the current provider, so that bookings from 1 February 2027 are not affected(2) All the questions must be submitted no later than November 27, 2026.(3) The contract period will be for two years.

Details

Posted
Nov 12, 2026
Response deadline
Nov 18, 2026, 11:59 PM UTC (4d)
Status
open
Jurisdiction
RFPMart: Marketing & Branding
Has Description
true
Item
MRB-58575 - UK - Offline Media Service - Deadline November 18,2026 (1) Vendor needs to provide offline media service to manage our offline media buying for press adv

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