SEO-2410 - USA (Ohio) - GLOBAL - Digital Marketing Assessment and Plan Ongoing Support Service - Deadline November 30,2026

Vendor needs to provide digital marketing assessment and plan ongoing support service. – Establish an ongoing contractor relationship with a marketing expert who can help us implement the recommended strategy and manage our digital marketing efforts, with an initial focus on:• Email Marketing• Social Media Marketing• Identifying and Developing New Marketing Opportunities• Email marketing: Recommendations for growing the email audience and increasing engagement.• Social media: Recommended priority channels, posting frequency, content categories, and approaches for reaching target audiences and building meaningful engagement.• Nonprofit identity: Recommendations for integrating Organization's nonprofit identity and donation opportunities into email and social media.• Measurement: Recommended benchmarks and practical methods for evaluating progress, including connections to program participation, program revenue, and donation revenue where feasible.• Creation, scheduling, and management of social media content within the agreed scope and budget, guided by the approved strategy and Organization’s brand and messaging, including strategic use and repurposing of existing content such as blogs.• Social media tracking and measurement methods, including practical approaches for connecting social media activity with program registrations, attendance, and revenue where feasible.