MRB-58133 - USA (Illinois) - Historic Resources Marketing and Interpretation Plan Services - Deadline November 16,2026

(1) Vendor needs to provide historic resources marketing and interpretation plan services including building plaques, updated walking tours, and various digital tools to evaluate these and other potential strategies, resulting in a coordinated plan that defines priorities, ensures alignment with existing branding, and identifies key partnerships, budgets, and implementation steps.1. Existing Conditions & Best Practices: – Review existing historic interpretation, marketing materials, historic resource inventories, programming, and target audiences. Identify gaps and opportunities and benchmark relevant practices in comparable communities.2. Stakeholder Engagement & Collaboration: – Engage the Preservation Commission and appropriate community partner3. Interpretation & Marketing Strategy: – – Develop recommendations for:a. Digital tools, including web/app–based tours, interactive mapping, multimedia content, and QR–enabled content;b. Physical interpretation, including historic plaques, wayfinding, and central interpretive features;c. In–person programming, including guided tours, educational workshops, community celebrations, and partner–led events; andd. Marketing and outreach strategies for residents, visitors, and students4. Branding & Coordination: – Ensure recommendations complement existing City branding efforts and avoid duplication or competing identities, including guidance on visual integration, messaging, and coordination among partners.