SEO-2396 - USA (Wisconsin) - SEO and AI Search Optimization (AEO) Consulting and Technical Services - Deadline November 30,2026

(1) Vendor needs to provide SEO and AI search optimization (AEO) consulting and technical services.• Conduct institutional SEO keyword research. • Audit and optimize existing YouTube library. • Conduct AI prompt research and help internal team configure its instance of Scrunch to establish baseline AI search visibility. • Scrunch to monitor visibility in AI–assisted search. • Conducting SEO keyword research and developing page–level keyword maps. • Writing for SEO/AEO. • Review and recommend updates to existing writing for the web and search engine optimization (SEO) on–demand training to incorporate current SEO, AI search, and answer engine optimization best practices.• Provide written recommendations for establishing and maintaining Wikipedia and Wikidata entries for schools, colleges and academic programs while complying with Wikipedia's conflict–of–interest guidelines. • Develop a LinkedIn faculty thought leadership playbook that positions faculty as experts in their fields and increases the visibility of faculty expertise and research in AI–powered search. • Institutional page–level keyword maps.• Institutional topic strategy recommendations.(2) All question must be submitted no later than November 05, 2026.(3) A contract period will be for one year.