SEO-2364 - USA (Oregon) - Digital Marketing and Consulting Services - Deadline October 1,2026

Vendor needs to provide digital marketing and consulting services.1. Survey creation and management:– Ability to create and administer multiple surveys during each academic period.– Ability to manage survey comment review and redaction workflows in accordance with policy.– Ability for instructors to add supplemental questions to surveys.– Ability to tailor surveys based on course, program, delivery modality, or other institutional attributes.2. Survey distribution and communications:– Automated survey distribution and scheduling.– Automated reminder notifications and completion campaigns.– Ability to send targeted communications to defined populations.– Ability to create reusable communication templates.– Capability to support email authentication standards and maximize deliverability.– Support for SMS communications and reminders.3. Reporting, analytics, and dashboards:– Standard and ad hoc query and reporting capabilities.– Ability to customize, save, and reuse queries and reports.– Ability to export reports and analytical results in multiple formats.– Ability to provide role–based access to reporting and analytics.4. Data Management and Integration:– Ability to import data from the student information system and other institutional systems.– Ability to export survey and reporting data for institutional analysis and warehousing.– Ability to integrate with future institutional systems and services through documented APIs or other supported integration methods.5. User management and administration:– Role–based access management.– Ability to create multiple user types, including survey administrators, instructors, departmental administrators, and reporting users.