MRB-58647 - USA (Virginia) - Integrated Marketing and Communications Services - Deadline December 19,2026

(1) Vendor needs to provide integrated marketing and communications services. – Provide flexible, full–service integrated marketing and communications contract for the department of agriculture and consumer services.– Include initial core brand, and a broad range of task order–based strategy, project management, website, writing and storytelling, creative, public relations, digital, advertising, outreach, event, research, production, and related services.– Update or redesign the website using the newly approved brand system.– Improving the organization, navigation, search functions, and overall user experience.– Incorporating the new brand, messaging, photography, video, and storytelling.– Creating or improving directories, maps, event information, news, recipes, partner resources, articles, and other features approved through the task order.– Writing and storytelling, including interviews, profiles, articles, newsletters, website and email copy, scripts, speeches, reports, presentations, grant narratives, and executive communications.– Launch an accessible, compliant, mobile–responsive website that serves consumers, trade audiences, media, and industry partners.– Seasonal photography and digital asset library plan.– Review existing materials, digital channels, web sites, research, audience data, partner uses, and relevant commonwealth or industry branding requirements.– Develop a clear, recognizable, and flexible brand that improves awareness and supports market growth.– Create or refine the visual brand system, including logo use, colors, typography, photography style, graphic elements, and adaptable templates.– Develop or refine a complete logo system, including primary and secondary marks, horizontal and vertical configurations, one–color versions, small–format uses, and partner or co–brand applications.– Create an adaptable toolkit for events, trade activities, industry partnerships, and public outreach. – Migrating and preserving approved existing content, links, files, subscriber information, and search–engine value.– Populating, testing, launching, documenting, and providing training for the completed website and approved related systems.(2) The contract period will be for three years. (3) Pre–bid meeting will be held on November 23, 2026. (4) All the questions must be submitted no later than November 25, 2026.