MRB-57436 - USA (South Carolina) - Strategic Marketing Support and Services - Deadline October 19,2026

(1) Vendor needs to provide strategic marketing support and services.– Provide comprehensive media planning, media buying, media trafficking, advertising placement, campaign reporting, and strategic marketing support services.– Advertising agency of record for paid media initiatives designed to support passenger growth, brand awareness, community engagement, air service development support and special initiatives associated with the airport’s strategic marketing goals.– Negotiate and place media buys across: Television, radio, streaming and OTT, digital display, paid social, search engine marketing, outdoor advertising, print publications, trade and industry publications.– Monitor campaign performance and optimize as needed.– Manage ad trafficking and placement schedules.– Public and media relations support.– Graphic design.– Crisis communications support.– Community outreach campaigns.– Creative development.(2) All questions must be submitted no later than September 30, 2026.