SW-115918 - USA (South Carolina) - Web-Based Media Monitoring and Media Relations Management Platform - Deadline July 29,2026

(1) Vendor needs to provide web–based media monitoring and media relations management platform.           – To provide a hosted, web–based media monitoring and media relations management platform, along with related implementation, support, and training services.– The solution must enable the University to manage, monitor, measure, and report on its public relations and communications activities through a single, integrated system.– The system shall support media research, press release distribution, news monitoring, reporting, measurement, and analysis across traditional, digital, and social media channels.– Provide a 100% web–based, hosted solution, requiring no client–side software installation, and inclusive of all necessary support to implement, configure, and maintain the system. – Provide unlimited media monitoring services, delivering coverage electronically in near real time across designated market areas.– Provide University–wide copyright protection, allowing unlimited internal distribution and sharing of monitored content – Provide real–time media measurement and analytical tools capable of reporting on – Provide customizable dashboards and reports, including electronic clip books, coverage summaries, and automated news briefings that may be generated and distributed on demand or on a scheduled basis. – Maintain a comprehensive and continuously updated media database at the local, regional, national, and international levels. – Provide global online media monitoring, inclusive of a broad range of news and web–based sources, with the ability to refine searches by geography, topic, organization, or keyword. – Provide access to a publicity or media opportunities database, which may include editorial calendars, awards opportunities, and relevant industry or association events. – Provide the ability to track press release engagement, including indicators such as message opens, link clicks, or other interaction metrics, where legally permissible. – Provide tools to monitor online and social media conversations that reference or discuss the University, its programs, or designated topics in near real time. – Provide topic–based monitoring and discovery capabilities, including the use of natural language processing or equivalent methods to identify journalists or outlets actively covering designated subject areas. – Provide collaborative contact and relationship management functionality, allowing authorized users to share media lists, notes, and engagement activity across departments or projects. – Provide custom reporting and analytics capabilities, with outputs suitable for executive and leadership presentations, including visualizations such as charts and graphs, and reporting available     – Provide the ability to archive media coverage in its entirety for multiple years and allow ongoing access for retrospective analysis, trending, and comparative reporting. (2) All questions must be submitted no later than July 14, 2026.(3) The contract period will be three years.