MRB-58142 - USA (Virginia) - Integrated Marketing and Communications Services - Deadline November 18,2026

(1) Vendor needs to provide integrated marketing and communications services. – Develop and execute creative, results–oriented strategies that strengthen agency's position as a leading center for business, technology, innovation, and talent.– The Consultant will build upon agency's established brand, research, marketing investments, and digital assets while bringing fresh ideas that reflect changing markets, audience expectations, and technology.– Develop original creative concepts, campaigns, partnerships, and experiences that distinguish agency and generate meaningful engagement with businesses, talent, and other target audiences.– Produce compelling content and storytelling that highlight agency's businesses, people, technologies, and competitive advantages.– Develop and execute a communications and media relations strategy that reinforces marketing objectives and elevates agency's business and innovation profile.– Pursue earned media coverage, thought leadership, and storytelling opportunities in relevant local, national, international, and industry–specific media.– Digital Marketing, Website Experience, and Emerging Technologies– Recommend prioritized improvements to website content, navigation, information architecture, search functionality, accessibility, and user experience.– Incorporate current practices in search engine optimization (SEO), AI–influenced search and discovery, mobile usability, and digital content strategy.– Develop and implement a performance evaluation approach that demonstrates the effectiveness and value of agency's marketing and communications investments.– Track and report campaign performance, audience engagement, qualified leads and referrals where applicable, digital activity, and other relevant outcomes.(2) All the questions must be submitted no later than October 28, 2026.