MRB-57886 - USA (Massachusetts) - Someone You Know and Love HIV Stigma Reduction Campaign Evaluation Services - Deadline October 30,2026

Vendor needs to provide someone you know and love HIV stigma reduction campaign evaluation services.1. Campaign context:– The someone you know and love campaign was created in response to the longstanding discrimination and HIV–related stigma experienced by people living with HIV. HIV stigma can be made worse by racism, sexism, homophobia, and other forms of discrimination and inequity.– Through storytelling and personal experiences, the campaign seeks to increase understanding, promote respectful language, and improve attitudes.2. Campaign description:– Someone you know and love is a multimedia HIV stigma–reduction campaign designed.– To confront stigma through storytelling, education, and community engagement. Centered on the message that you likely already know and love someone living with HIV, the campaign activities include documentary films and videos, a website, an Instagram account, education and promotional materials, and community events.