closed🌐 pasadena2024-RFP-0259
Marketing, Branding, and Public Relations Services
pasadena / City Managers Office
Description
The City of Pasadena’s Economic Development Division (EDD) is seeking a consultant to help strengthen its relationship with targeted local, regional, and national audiences. The overarching goal is to position Pasadena as a prime location to dine, work, and do business. The Consultant will design, develop, and implement an effective marketing, branding, and public relations (PR) plan that aligns and helps meet the goals outlined in the City’s EDD 2024 strategic plan (not currently public). An important goal of the division’s strategic plan is to develop a robust marketing campaign on behalf of the life science and “deep tech” industries. The Consultant services will include a rebrand of the division’s current marketing materials, and the creation of new brochures, social media templates and posts, a content calendar, PR, outreach, and overall communications.
Details?
- Posted
- May 7, 2024
- Response deadline
- May 19, 2024, 10:00 PM UTC
- Status
- closed
- Buyer
- pasadena
- Department
- City Managers Office
- Jurisdiction
- pasadena
- Reference #
- 2024-RFP-0259
- Summary
- <p style="margin: 0in; line-height: normal; font-size: 11pt;">The City of Pasadena’s Economic Development Division (EDD) is seeking a consultant to help strengthen its relationship with targeted
- Is Paused
- false
- Template Title
- Request for Proposals (Competitive Selection PMC 4.08.047)
- Copy Count
- 0
- Government Organization Logo
- https://assets.procurement.opengov.com/logos/Pasadena.jpeg
- Government Organization Name
- City of Pasadena
- Government Organization State
- CA
- Government Organization Website
- https://www.cityofpasadena.net/
- Government Organization Zip Code
- 91101
- Government Organization Address1
- 100 N. Garfield Avenue
- Government Organization Timezone
- America/Los_Angeles
- Government Organization Country Code
- US
- Government Organization Phone Country
- 1
- Closed Substatus
- awarded
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Raw record
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"summary": "<p style=\"margin: 0in; line-height: normal; font-size: 11pt;\">The City of Pasadena’s Economic Development Division (EDD) is seeking a consultant to help strengthen its relationship with targeted local, regional, and national audiences. The overarching goal is to position Pasadena as a prime location to dine, work, and do business. The Consultant will design, develop, and implement an effective marketing, branding, and public relations (PR) plan that aligns and helps meet the goals outlined in the City’s EDD 2024 strategic plan (not currently public). An important goal of the division’s strategic plan is to develop a robust marketing campaign on behalf of the life science and “deep tech” industries. The Consultant services will include a rebrand of the division’s current marketing materials, and the creation of new brochures, social media templates and posts, a content calendar, PR, outreach, and overall communications.</p>",
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