MRB-55833 - India - Digital Marketing Workshop Service - Deadline July 28,2026

(1) Vendor needs to provide digital marketing workshop service.         – To improve environmental sustainability, resource efficiency, and business competitiveness by conducting training programs, workshops, and stakeholder engagement activities.– To develop effective digital marketing strategies that translate their product vision into measurable business outcomes through customer–centric messaging, appropriate channel selection, and data–driven campaign measurement.– The consultant will design and deliver a structured digital marketing program using practical startup examples and an interactive learning approach.• Product Positioning & Marketing Messaging– Develop customer–centric value propositions and effective marketing messages.– Differentiate product features from customer benefits.• Digital Marketing Strategy & Channel Selection– Understand the customer journey and marketing funnel.– Select appropriate digital channels based on business objectives.– Design strategies for sales, lead generation, and brand awareness campaigns.– Introduce organic and paid digital marketing approaches.• Marketing Performance Measurement– Enable participants to analyse campaign performance and optimize marketing outcomes.(2) All questions must be submitted no later than July 21, 2026.