Parks & Recreation Strategic Plan Update

The City of Wheat Ridge Parks & Recreation Department is seeking proposals from a qualified consulting firm to facilitate the development of an updated, comprehensive, and actionable five-year strategic plan. The plan will establish a clear organizational direction, identify a focused set of strategic priorities, align resources and efforts across the Department, and establish measurable outcomes and accountability mechanisms to guide decision-making and performance over the next five years. The Department seeks a sophisticated, data-informed planning process that moves beyond broad aspirational statements to establish meaningful priorities, measurable results, and a realistic path to implementation. The resulting plan should serve as a practical management tool that informs resource allocation, operational decisions, annual work plans, and ongoing evaluation of organizational performance. The Department's previous strategic plan, adopted in 2021, will serve as a foundational resource rather than a predetermined framework. The selected consultant will assess its continued relevance and effectiveness, identify progress and outstanding needs, and recommend a refreshed strategic direction based on current organizational conditions, community needs, and future opportunities. The Department's vision and mission remain relevant and will continue to guide the planning process. The updated plan should also align with the City's strategic direction and incorporate relevant priorities and recommendations from existing planning documents, including the Parks and Recreation Pathway and Open Space Management Plan.